Jeff Dance

Jeff Dance

CEO

Jeff is Founder and CEO of Fresh Consulting. Formerly a Strategy & Operations Consultant at Deloitte Consulting, Jeff brings years of experience in the creative design and digital technology space, building teams and overseeing hundreds of digital projects.

Projects I've Worked On

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My Blogs

blog

Think Like a Designer with Fresh’s Technology Innovation Cards

The most innovative solutions are often a combination of ideas rather than entirely new creations that stand alone. When organizations draw on past experiences and the ideas they’ve generated on the way to their current state, they can develop robust technological solutions for the future. The Institute for the Future argued that “technological change is increasingly driven … Continued

blog

How to Plan for a Website Redesign

A little pre-planning can go a long way to accomplishing your short-term results and long-term goals for your website. Let’s dive into some core steps you can take to outline the project and codify your goals before jumping into design and development. #1: Define Your Audience The more information you have about your target users, … Continued

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Discussing UX Design: 11 Fundamental Terms You Should Know

UX research and design is about understanding people and designing experiences. Getting to the finished product is a journey with research, analytics, testing informing, and validating the design work. But to effectively communicate with colleagues and clients about your work, it is critical to understand the surrounding vocabulary. There are many different methods, theories, tools, … Continued

My Whitepapers

Consumer Autonomous Vehicles

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Strategies for Onboarding and Engagement

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The Future of VR & AR

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The Future of Workplace Automation

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The Risk of Not Innovating

The Risk of Not Innovating

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understanding robot factors white paper

Understanding Robot Factors

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Successful Dashboard Design

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Technology Landscape for Innovation

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The Future of Design Thinking

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A Holistic Approach to Websites

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Designing Scientifically Fresh Experiences Brief

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UX Principles for Web Apps

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More Team Members

Teage Christensen

Teage Christensen

Digital Solutions Lead
Sean Patterson

Sean Patterson

Software Development Director
Schuyler "Cole" Wilhelm

Schuyler "Cole" Wilhelm

Electrical Engineer
Kevin Ulrich

Kevin Ulrich

Software Developer
Paul Smith

Paul Smith

Digital Solutions Consultant
Peter Anderson

Peter Anderson

Procurement Specialist

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