Test early and often to decrease risk and maximize results
Investing project resources in testing allows you to validate a prototype or product with actual users, decrease the risk of failure once it reaches the market, and get a sense of which features are necessary versus nice-to-have. These insights are essential as you create your product roadmap.
Enlist Fresh’s UX researchers and designers to test your product with real users, decrease the risk of failure, reduce the high cost of ineffective design work, and make your product acceptable for its target users.
Eight methods of UX testing
Over years of working with clients to create best-in-class designs, we've developed a process around eight core methods. Working with you, we decide what tests are appropriate for your project to bring maximum value and ROI.
In five seconds, measure a user’s confidence and the design’s aesthetic credibility.
In five seconds, measure the user’s gut reaction to the design.
Compare two or more alternatives and aggregate statistical results.
Blur images to evaluate what calls attention on the page.
Time-Based User Tasks
Observe whether users are successful in completing tasks, measuring time to complete.
Analyze users completing tasks on key pages, with video capture for post-analysis.
Administer surveys to identify pain points, get suggestions about opportunities, and rank features.
Automated Visitor Screen Recording
Analyze user behavior via screen recording or eye-tracking.
Related design capabilities
Explore our other creative services, which allow our team to solve challenges for your organization and others, regardless of size, industry vertical, or product category.