Jeff Dance

Jeff is Founder and CEO of Fresh Consulting. Formerly a Strategy & Operations Consultant at Deloitte Consulting, Jeff brings years of experience in the creative design and digital technology space, building teams and overseeing hundreds of digital projects.

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Innovation as a Service, Innovation Sprints, Strategy

Innovation Principle #10: Utilize Anonymity

Anonymity Can Bring Courage Group settings are not the most comfortable space for people to share their untested ideas. They are perhaps the most vulnerable place to take a risk and share a off the wall idea or unique perspective. But even presenting a bold idea in an email, or in an identifiable survey, can
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Expertise, Software, Website Development

How to choose a CMS? 10 Factors to Keep in Mind

There are dozens of Content Management System (CMS) platforms available to to help you manage the content, marketing, and SEO on your website. But with all the good options out there, how do you know how to choose the right CMS? Consider the following 10 factors when choosing your CMS. #1 Price Some CMS licenses start
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Expertise, Innovation as a Service, Innovation Sprints, Strategy

Innovation Principle #9: Keep It Open

Everyone Has the Potential to Innovate Responsibility for innovation doesn’t rest with one person or even one group of people. When innovation is part of your culture, everyone is creative and responsible, and everyone holds potential. Fresh ideas can come to anyone. In an organization that fosters innovation, the best ideas rise to the top,
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Expertise, Innovation as a Service, Innovation Sprints, Strategy

Innovation Principle #8: Focus on Options First, Not the Solution

Focus on the World of Options First to Be the Most Creative The problems that innovators seek to solve can be big or small, common or uncommon, unusual or everyday. Regardless of how complex or mundane the problem may be, the road to discovering a truly innovative solution is rarely immediate or direct. There is
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Design, Expertise, UX/UI Design

UI/UX Principle #54: Great Experiences Still Need Great Onboarding

By focusing on great onboarding experiences that encourage discovery and learning, you can increase your engagement, your conversion, and your retention rates – three common high-level metrics for any application. We recommend investing in onboarding no matter how intuitive your application is, based on the significant value it adds to the overall experience. Smashing Magazine
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Design, Expertise, UX/UI Design

UI/UX Principle #53: More Flexibility Can Lead to More Complexity

Imagine a computer science class – the teacher starts by introducing you to five complex subjects ALL at once! The first day of class? Data structures. Algorithms. Cyber security. Server optimization. Database management. There’s a reason computer science courses aren’t designed that way. Knowledge, skills, and familiarity with a subject should be layered. The key lies in
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