Mobile Apps

Block the Bad Stuff

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Core Technologies:

Background

Cisco partnered with premier applications developers to launch their new Cisco Smart WiFi Routers. Fresh was chosen as an early partner to collaborate on the project and ultimately develop the leading application on the platform.

Work

Fresh delivered several compelling ideas, including the UI/UX and development of “Block the Bad Stuff.” Since launched in mid-2012, the content filtering application has become the strongest selling application among Cisco Smart WiFi Router apps.

Results

#1
Downloads

Fresh met target deadlines and delivered the very first iPhone application launched on the platform. Moreover, Fresh won a contest for the most downloads among all early stage partners.

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