UX Researcher & Writer
Ben is a UX Researcher and Writer who utilizes research, strategy, and writing to create innovative and functional products. A background in screenwriting helps him develop sturdy narratives that unify concepts, users, and the end product. In addition, his experience as a high school teacher taught him to think critically about how to make experiences accessible to a broad audience.
Ben received Bachelor degrees in Film Studies and Religion from Whitman College, an M.Ed. in Educational Leadership from Lipscomb University, and studied UX Design and Research at General Assembly. He writes regularly for the Fresh blog and thought leadership projects, and contributes his UX expertise to a variety of client work.
This Month. April 6, 2017
Testing Methods: End-to-End Testing
What Is It? Testing flows from “end-to-end.” For a website, this might mean from placing an order, to checking out, to returning an item. End-to-end testing is focused on mimicking “real life” use cases. End-to-end testing increases confidence in the stability of the app or product, but it can be difficult to quantify each “end,” … Continued
Last Month. March 21, 2017
Testing Methods: Client/User Acceptance Testing (UAT)
What Is It? Users (clients) test the software to ensure it can handle the required tasks associated with “real-world” scenarios. User acceptance testing (UAT) is performed to check if the software conforms to the business’s needs and to the product requirements. UAT validates assumptions and quantifies personas, but it can be difficult to structure a … Continued
Last Month. February 28, 2017
The World of Website Accessibility
When building your website, it’s important to account for accessibility, designing your product so that users with disabilities can access it. Your business should care because the number of people affected by disabilities worldwide is large. The World Bank Group estimates that one billion people – 15% of the world’s population – have some level of … Continued
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