Showcasing an enterprise technology leader
MC Systems had a website, but it didn’t capture their innovative approach to enterprise technology
Although MC Systems is an established player in business enterprise technology, its website was static and underwhelming. They had numerous resources and thought leadership, but it wasn’t being showcased in a way that promoted the organization as an intelligent, pioneering group of seasoned professionals and promising talent.
We helped MC Systems evolve their site, affirming their expertise with a modern aesthetic and intuitive user flows that provide deep insight into their numerous service offerings. We also built the site so MC Systems stakeholders and employees can quickly expand their resource library as more material is created. Given that the previous site wasn’t optimized for mobile, the revamped experience was built for efficiency and accessibility on various browsers and devices, significantly improving MC Systems’ reach.
A consistent, cross-platform experience
The new design utilized stylistic patterns, motion, and interactivity. The full-experience is ideal on desktop, but realizing that many of MC System’s clients are on the go, we ensured that the experience is conducive to mobile browsing. The new site was optimized for access on all browser sizes and devices, impacting MC Systems’ ability to reach a much larger audience.
A foundation for thought leadership
MC Systems provides numerous reports, events, case studies, and podcasts, but it was difficult for users to acquire the resources on the original site. A key goal was optimizing the experience on the new site. We helped MC Systems create a technology library that promotes their in-house experts and world-class partners' insights and acumen, creating more credibility and trust.