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Richard Rose

Most Valuable Real Estate For years conventional wisdom deemed the homepage “the most valuable real estate in the world” (Jakob Nielsen). Why? People make a flash decision whether to stay and explore the site or hit the back button. If this is true, the whole site’s value depends on a strong homepage. Nielsen continues, “if

The emperor has made a critical error, and the time for our attack has come. The data brought to us by the Bothan spies pinpoints the exact location of the rendezvous. We also know that the seat reservation systems of this theater are not yet operational. With Snowflake Lane spread throughout Bellevue Square in a

October 21, 2015 has come and gone, and Back to the Future is now in the past.  We’ve seen a number of articles about hover boards and power laces.  And we tip our rainbow-colored hats to the engineers who made each of these a reality. Science fiction often inspires science fact (with more goodies on the

Functionality “It matters little that something is easy if it’s not what you want.” Nielsen Norman Group Behind technical brawn and design sheen, websites must deliver functionality that users want. There must be utility. It’s important to remember the ultimate reason we build a website. It should do something that we can’t do anywhere else. Maybe it

Creative Design is as old as the paleolithic cave paintings of Lascaux. Tools have evolved, but innovative expression remains. Websites bring together a wide variety of elements in creating visual design. Color, typography, photos, graphics, buttons, messages, backgrounds, negative space, size, logos are sample elements that go into visual design. A webpage’s design should complement

“Content precedes design. Design in the absence of content is not design, it’s decoration.” Jeffrey Zeldman In a knowledge-based economy, engaging content is the currency of productivity. Information, ideas, and design create value. UI/UX design begins with content as the foundation because it drives the purpose of all other functionality, input, and navigation. Compelling content engages users,