Karakoram eCommerce Website


Elisha Terada

Core Technologies:


Two innovative engineers created a novel snowboarding splitboard binding system loved by customers, but the online experience was lacking. Customers were having a difficult time finding and buying online.


Fresh redesigned the website to adeptly showcase their product with an integrated e-commerce system and blog. The resulting content was built on the world’s #1 content management system which made it easy for the engineers to quickly take over updates.


Search Result for Splitboard Bindings

Sales doubled year over year, and all of the top pro riders adopted their product. The innovative founders note the improved online presence as a factor in the company’s success. Searching for “Splitboard Bindings” shows up as the #1 search result on search engines.

Website Design & Dev Process

With eight years of experience working on hundreds of projects, we've honed our processes to a specific goal: getting results. We care about understanding you and your customers, in service of creating experiences that deliver.

Download Graphic



UI/UX Design

Content & Messaging


Website Development


Site Launch




Website Timeline

Have a project?

Yes, I'm interested in discussing a website design & dev website design & dev UI/UX design mobile app design & dev web app design & dev video production Hardware Development Test Automation Autonomous Robotics completely new project for . My name is and you can email me at .

Related Projects