Glacier River Design + Fresh: A Win-Win for Advancing Embedded Systems


On March 31st, we acquired Glacier River Design, a Seattle-based engineering company specializing in embedded systems and firmware engineering. The addition of Glacier River’s partner base and expertise will help us grow our holistic hardware product development offering for various industries.

Glacier River Design is a thirteen-year-old engineering company that offers complete embedded firmware, software, electronics, mobile app development, and user interface design services. With backgrounds in medical, commercial, and consumer devices, their staff has helped a diversity of clients, including Microsoft, Phillips, Amazon, New Horizons-Global Health, and Boston Scientific.

We interviewed our CEO, Jeff Dance, to get his perspective on the acquisition and why it made perfect sense: “Jon Perrin (Glacier River Design CEO) is an incredible multi-faceted leader. He and his super sharp team are not just incredible engineers, they are amazing people we have experience working with in the past, and are excited to keep growing with.”

While we’re adding more world-class engineering expertise, thanks to our burgeoning engineering practice, Glacier River expands its design, software, and hardware production capabilities. The end result is our collective ability to bring its product development capabilities to new heights, working on the most sophisticated problems and opportunities.

Jon Perrin added his thoughts about the acquisition as well: “Joining with Fresh Consulting provides our clients with a more robust set of engineering disciplines enabling a rich set of full product development services. Working with Fresh’s engineering and management teams on several projects convinced me that we were a very good fit with complementary skills and a clear vision for client success through high-quality engineering. For both my team, Fresh’s team and our clients, it was a natural win-win for all.”

Jon takes on the Embedded Systems Director role at Fresh, adding his experienced team to Fresh’s growing roster of deep tech talent and expanding his organization’s ability to create design-led end-to-end solutions. 

“Glacier River’s team has done world-class work,” added Jeff, “and I’m thrilled for our union. Our future is bright together and our combined capabilities make us one of the strongest engineering firms for hire in the Northwest.”

Recent innovative projects from Fresh and Glacier Rivers include various Class 1, 2, and 3 medical devices, fully autonomous utilities systems, and IoT-enabled, real-time monitoring systems for the food and disaster recovery industries.


Ben Spencer

Content Strategist

Ben has a passion for blending design and writing into a cohesive product narrative. An advocate for research, strategy, and discovery at the front end of any project, Ben excels in high-level thinking about how to most effectively tell a brand’s story in an authentic and relevant way.

Ben received Bachelor’s degrees in Film Studies and Religion from Whitman College, as well as a Master’s in Education from Lipscomb University. He studied UX Design and Content Strategy at General Assembly before joining Fresh’s team in January 2016.

Outside of work, Ben enjoys reading voraciously, watching horror movies, playing video games, and building his skill as an aspiring novelist. He spends every second he can with his wife and his two beloved Boxer dogs, California and Tennessee.