Build Truly Interactive Web Experiences with WebGL

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The rise of the Metaverse is shining light on 3D interactive experiences vs. scrolling through social media content. While it takes a substantial effort to build a fully immersive world of Metaverse, you can build a more cost-effective interactive website experience using WebGL. In this post, you will find five examples of interactive web experiences built using the power of WebGL.

Keep reading, or watch the video version instead:

Bruno Simon is an interactive website that in itself serves as a portfolio. You can drive around a red car using your arrow keys, or use your mouse to control the camera to explore the world without driving. According to Bruno, the world is filled with easter eggs, which further engages users.

Richard Mattka is another example of an interactive web portfolio. Where Richard’s website differs from Bruno’s is that the navigation itself is done with the raw HTML. Instead of highlighting it, the 3D models are used to represent the continuity behind the content.


Lusion takes a hybrid approach to its interactivity by displaying vivid 3D models and effects as you scroll. Because it does not take over your keyboard or mouse, you can navigate as you would on any other website. At the bottom of the website, you see an impressive demonstration of a crowd running around reflecting the light sources in real-time on the web.

Medal of Honor

Medal of Honor: Above and Beyond is a VR game, and what makes more sense than to utilize 3D experiences to advertise the product? The Medal of Honor promotional website mixes an illustration-like interface with video footage from the game to showcase a multi-dimensional user experience.

OUIGO – Let’s Play

Economically priced French train service Ouigo has created a digital game as an interactive, sharable advertisement. Ouigo provides a full gaming experience packed as a website, featuring pinball-style gameplay. In it, you use a train as a spring to launch a pinball to score.

Brand-building experience—now

Today, you can build interactive web experiences that can range from subtle background effects to full-fledged gaming. This technology is no doubt an extremely effective way to differentiate your website, brand, company, and product from your competitors. If you’re looking to level up your user experiences, we can help.

Elisha Terada

Elisha Terada

Technical Innovation Director

Over the last ten years, Elisha has worked closely with clients to pinpoint business growth opportunities using the latest tech innovations. He’s managed and engineered as a core contributor on more than ten SaaS products leveraging web, mobile, and machine learning technologies.

Elisha holds a Bachelor’s of Business Administration in Entrepreneurship from the University of Washington, is a Certified ScrumMaster, and has spoken at industry events including AIGA HIVE Seattle.

An innovator at heart, he is constantly exploring emerging technology.