Will Lingard

Will is a former Royal Engineer and Navy Commando who brings more than 19 years of experience architecting, designing, developing, deploying, and supporting applications, in addition to project and business management. Will is fluent in a wide range of technologies and is responsible for all technical recommendations related to projects. He excels at finding creative solutions and has managed and built numerous applications across web, mobile and desktop platforms, and VR/AR experiences. He’s worked on projects for Fresh clients such as Microsoft, Passport Unlimited, and HyperSciences.

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Expertise, Software, XR Development

Dimensions of VR & AR Applications

As you read about the high profile companies that are currently working on the future of virtual and augmented reality, the application of this technology might not be immediately apparent. Most of the well-publicized uses of VR and AR are currently confined to small niches in the gaming and entertainment industries. But the technology is
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Expertise, Software, XR Development

Constructing New Human Experiences – VR & AR Technology

You’ve likely seen – or even tried out – a virtual reality (VR) headset at some point in the last few years. You’ve probably seen announcements about augmented reality (AR) capabilities that are now embedded in newer smartphones. This is because augmented, virtual, and mixed reality (MR) technologies are becoming more affordable and widespread, and
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Expertise, Software, XR Development

Meet the Key Players in the VR/AR Game

It doesn’t seem like that long ago that we were hearing rumors of Google’s latest prototype, Google Glass, a pair of glasses that allowed the wearer to see digital information and programs overlaid on top of their natural surroundings. While Google Glass was an early-stage prototype that didn’t take off as expected, it paved the
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XR Development

VR Developer’s Journal Part 2: Content for VR Games & Experiences

The second stage of my VR Developer’s journey began in 2016, when Vive launched with a bit of a problem. Well actually, more that something was missing: content to play. The VR ecosystem in general at this time lacked software games and experiences that a user would love to install and play on their shiny new VR
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Software, XR Development

VR Developer’s Journal Part 1: Getting into VR

This is the first in a new series of Fresh blog posts about Virtual Reality (VR). Eventually we’ll be diving into the more technical aspects of software development for VR; however, this first blog post is more of an introduction, to give you some background and better context to what follows. It’s important to note
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