CXO Exchange 2024

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Fresh is a design and engineering company. We build custom experiences, systems, teams, and products that achieve results. We’re not a SaaS solution: we’re an end-to-end problem-solving team.


End-to-end customer experience & strategy capabilities

  • CX Design
  • CX Research
  • Digital Transformation
  • Innovation as a Service
  • Innovation Sprints
  • Product Strategy
  • Systems Design
  • Brand Strategy
  • Competitive Analysis
  • Data & Analytics
  • Design Thinking Strategy
  • Innovation Strategy
  • Mobile Strategy
  • Product Design
  • Product Innovation
  • Rapid Prototyping
  • Leadership Summits
  • Usability Testing
  • User Research
  • Usability Testing
  • UX Audits
  • Research & Development
  • Product Development
  • Microservices & DevOps
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Know where you’re going — and why

Strategy can take many forms, but ultimately strategy is tackling the big issues early and from different perspectives to establish a path forward that aligns with business outcomes and customer needs.


Collaboration is critical for shared success. It’s our guiding principle and standard in serving the world’s greatest companies.

*Additional confidential clients not shown

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Meet our CXO Exchange team

Johnny Rodriguez, Director of Strategic Innovation
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Chris Woodhouse, Digital Solutions Manager
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A cross-disciplinary approach to strategy

We guide organizations in strategically adapting to shifting industry environments, driving meaningful and sustainable innovation. Not every client needs end-to-end services, though, and that’s why we offer standalone services depending on a company’s needs and roadmap.

Rapidly ideate, prototype, refine, and validate, guided by our established approach to innovation.

Bring a designed experience to life with branding, UX, XR, and video that’s holistic and customized.

Craft the secure engine behind your experience for a seamless, delightful user journey that will keep your users coming back.

Expand experiences by connecting the digital and the physical using products and technologies like generative AI, IoT, and robotics.