Software
Our expert software team consults on and creates custom software solutions tailored to your specific business needs. Fresh's tech-agnostic approach prioritizes cost-efficiency by evaluating off-the-shelf against 100% custom, then implementing secure, scalable solutions that are easy to use and maintain.
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Custom software or off-the-shelf?
Not all clients need custom software development services. Every Fresh project—guided by our custom software development process—begins with research and discovery to confirm that our recommendations meet your company requirements. Fresh developers first spend time auditing your existing technology system, its strengths, and its areas for improvement, before making any recommendations.
As a tech-agnostic agency guided by a robust custom software development process, we help you choose the right approach, from existing software packages to custom-developed software or a combination. Our goal across every project is to address your unique needs, decrease your costs, and increase product quality while providing custom future-proof software that’s easy to maintain.

In-house quality assurance (QA) team
Our in-house QA engineers offer a wide variety of services, including functional testing, manual and automated testing, test case design and development, and reporting. Fresh QA engineers can augment your internal company team or fully manage quality assurance testing, with scalable levels of collaboration depending on your organizational needs.
To ensure we release only top-quality trusted software, we use rigorous testing standards and technology and tools including Google Apps Script, Selenium, Java, Groovy, Katalon, Jira, Maven, TestLink, Jenkins, and Postman.
Optimize your business processes
For smaller organizations looking for a prototype that illustrates how to share data organization-wide to large organizations looking to accommodate increased system load and a growing user base, we provide custom software development services to meet your business needs, deliver ROI, and provide world-class features and functionality.
Boost UX with intuitive UI
Fresh developers incorporate user research and testing to build the best experiences with the end user in mind. Whether B2C, B2B, internal, or external, our software is powered by exceptional experiences for all your users, ensuring your company realizes ROI with each application or technology solution.
Collaborative, flexible teams
Whether your business needs custom-made software packages developed from the ground up or integrations for off-the-shelf software you already have, we plug in where you need us in the project. Our developers prioritize development cycles that make your internal company team’s jobs easier, delivering solutions that generate ROI long-term.


Award-winning teams
Our teams have been recognized for their growth, engineering, innovation, and design.
- Fast Company (2023)
- The Red Dot Design Award (2023)
- Horizon Interactive Awards (2016, 2017, 2021, 2023)
- Favourite Website Awards (2020)
- Inc. 5000 (2013 – 2020, 2023)
- Awwwards (2020)

End-to-end custom software development expertise and services
Across product strategy, UX design, application development, custom software testing, deployment, and maintenance, we provide consultation and implementation services for any software project. Our expertise and experience using a spectrum of frameworks and languages allows us to create the custom tech stack and platform you're looking for.