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Custom versus off-the-shelf
Not all clients need custom software solutions, which is why Fresh developers spend time consulting at the beginning of projects. As a tech-agnostic agency, we can help you choose the right approach, from existing software packages to custom-developed software. Our goal is to save you money in your business processes, whether through decreased upfront license costs, an off-the-shelf package, or creating custom software that’s easy to maintain throughout your product’s lifecycle.
Fresh software developers and engineers can augment your staff to provide additional coding prowess, but we also thrive when faced with uncertainty. Clients often come to us with a general idea of what they need but a lack of clarity about how to get there. We prize our custom software development process, which always begins with research and discovery to confirm that our recommendations meet your requirements.

A sensibility for user experience
Whether targeted toward the user experience of developers maintaining a codebase or the end user who adopts your final product, user experience design is at our core when developing custom software.
While performance under the hood of your product is essential, so is the experience of using the product. For products ranging from consumer-facing mobile apps to control applications used by an operator on an industrial job site, intuitive UI patterns and interactions are essential. With an experienced team of visual and industrial designers committed to custom development, we prize form just as much as function. Any custom software solution you invest in will be as seamlessly usable as any off-the-shelf product.

The technologies, languages, and types of software development we offer
Fresh is truly end-to-end: across strategy, design, implementation, testing, and deployment, we provide guidance for virtually any project. Our experience using various frameworks and languages allows us to create web apps, mobile apps, engineering apps, or whatever else you require. Our talented devs complete software development projects, including Enterprise Systems, Software Architecture, WordPress Development, Android Development, and iOS Development. We offer a variety of software development solutions to meet your needs.
Related software capabilities
Explore our other development services, which allow our team to solve challenges for your organization and others, regardless of size, industry vertical, or product category.