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The emperor has made a critical error, and the time for our attack has come.   The data brought to us by the Bothan spies pinpoints the exact location of the rendezvous.   We also know that the seat reservation systems of this theater are not yet operational.   With Snowflake Lane spread throughout Bellevue … Continued

Functionality “It matters little that something is easy if it’s not what you want.” Nielsen Norman Group Behind technical brawn and design sheen, websites must deliver functionality that users want. There must be utility. It’s important to remember the ultimate reason we build a website. It should do something that we can’t do anywhere else. Maybe it … Continued

“Content precedes design. Design in the absence of content is not design, it’s decoration.” Jeffrey Zeldman In a knowledge-based economy, engaging content is the currency of productivity. Information, ideas, and design create value. UI/UX design begins with content as the foundation because it drives the purpose of all other functionality, input, and navigation. Compelling content engages users, … Continued